Wednesday, 10 June 2009

YIPE CLOTHING (how it all started)

What does yipe stand for?
yipe means You Inspire People Everywhere

YIPE IS THE BRAND NEW CLOTHING LINE ...BUT WITH A TWIST!!

THE DESIGN TEAM BEHIND YIPE HAVE CREATED A RANGE OF CLOTHING THAT'S MORE THAN JUST DESIRABLE, IT'S SOMETHING THAT HAS TRUE MEANING...A PURPOSE.

YIPE BRINGS SOMETHING DIFFERENT TO THE ALREADY POPULATED CLOTHING MARKET, A UNIQUENESS THAT HAS NEVER BEEN SEEN BEFORE; SWAGGER, DIFFERENCE AND A WHOLE LOTTA FLAVOUR!

Who is the yipe character?
The first yipe character is Emo. This was the first character i designed with the help of visual artist bill greenwood. We had a few ideas but this only was the first one i made..



I had other ideas such as the one i have shown below but we decided to stick to this one up there. here are a few examples of what we had in mind..



then came the more recent limited edition yipe designs ( screaming emo)... these were probably the best sellers and even sold more than the original yipe..




The first photo shoot......